Category Archives: Baby Boomers

Why a Best Selling Author Turns to Crowdfunding

I interviewed indie author Marsha Roberts for Impakter to find out why she is turning to crowdfunding for her book, “Confessions of an Instinctively Mutinous Baby Boomer“, a highly acclaimed inspirational memoir that has sold very well so far, many thousands of copies. Here’s the article:

 

https://i0.wp.com/impakter.com/wp-content/uploads/2014/11/large__11702568145-1050x787.jpg

Marsha Roberts, a “Mutinous Baby Boomer”, Turns to Crowdfunding

on 17 November, 2014 at 07:00

Memoirs are all the rage lately, as one Norwegian writer famously proved by reporting minutely on his daily life including his breakfast (no need to refer to him by name here), and Marsha Roberts’ Confessions of an Instinctively Mutinous Baby Boomer recounting major events in her life, has turned out to be one of the most popular self-published books with the Boomer generation. And it’s also a big deal with other generations, including younger people, basically with  all those curious about life and its challenges. It has been acclaimed by customers on Amazon that showered it with 5-star reviews (38 to date, a strikingly high number), the prestigious Kirkus Review has praised it as “an optimistic look at the magic of life”, and the book was an instant success in the Goodreads group I created to discuss Boomer Lit. People have said “I’ve enjoyed this so much that I read it twice”, a rare occurrence.

I wondered why Marsha would use Indiegogo for an already published book, and a successful one at that, and she kindly agreed to answer my questions.

Your book is so popular, why did you go to Indiegogo, what obstacles are you facing and that you hope to remove with funding?

First off, Claude, thank you so much for having me here and for supporting my IndieGoGo campaign. I really appreciate it. As far as what obstacles I hope to remove with funding, in two words: marketing issues! You have researched and written extensively about the world of indie publishing and you know better than most the difficulties we face.

I certainly do, indie publishing is perhaps the toughest marketplace any entrepreneur could get into. How do you see it?

From my perspective, the biggest drawback to being an indie author is that we don’t have the professional publicity and marketing machine that major publishers use to push their main authors. You can only take your book so far without spending a significant amount of money, just like the publishers do. It’s the way business works.

 …

To read the full article and find out more about why Marsha is doing this, go to Impakter, click here.

Marsha, thanks for taking the time to speak to me, and I urge everyone who’s read this to contribute. As little as $5 will go a long way! Click here to go to Marsha’s Indiegogo campaign and help a writer with an undisputed and remarkable talent so she can get her book known to a broader public. There are tons of people out there who need to read this book and don’t know that they need to!

 

Available here

 

 

Advertisement

Comments Off on Why a Best Selling Author Turns to Crowdfunding

Filed under Baby Boomers, book marketing, memoirs, social media

What you learn in your 60s

Baby Boomers Haven

So many 50th anniversaries of Baby Boomer milestones to celebrate these days, from the Beatles appearing on the Ed Sullivan Show fifty years ago to President Kennedy’s assassination. And expect a lot more, since the Baby Boomer generation spans 18 years of history (1946-1964). Moreover, in 2014 all boomers, even the youngest ones born in 1964, are passing the 50 mark and most boomers are now facing the transition to the second act in their lives.

Time to figure out what the sixties decade means. What I’m going to say here is based on my own experience. When I left behind a lifetime career at the United Nations, I thought I was going to enter into a wonderful period of R & R (rest and recuperation). Hey, I deserved it! But no, it didn’t pan out. Too much to do. There was my writing, I wanted to renew with my childhood dream of becoming an artist. But I hadn’t stopped being a wife, a mother (two grown-up children) and…a daughter. My Mom, 100 years old and still thriving, reads one novel a week on her Kindle.
So here goes.

  • The biggest transition is realizing that you’re the “sandwiched generation“. In spite of all the hype about how rebellious Baby Boomers have changed History, the truth is very different. Most of us are not into politics or big events. We find we are responsible for both our old parents and our children. The parents may not be in their dotage quite yet, but they need care. Our children in some cases may still be toddlers (a result of the fashion for late marriages), but for most of us, they are grown-up. With the on-going recession, chances are they’re home, struggling to find a job. As parents, we are happy to have them around, but it’s impossible not to worry about their future.
  • You’ve finally know the distance between the real world and the ideal one. The distance is big and no one can pull a fast one on you.
  • There may be no “soul mates”, you’ve known there weren’t since you were in your 40s, but you can distinguish between your real friends who will help you and those who won’t. This is perhaps the most surprising thing: it’s still possible to make new friends in your 60s.
  • You learn more about yourself, more than you ever thought possible. The last time you learned so much was back when you were in your late teens and early twenties. That’s exhilarating. And frightening. For us writers, that transition to greater self-knowledge is a fantastic fount of inspiration to write novels (indeed, that’s what inspired Louis Begley with his About Schmidt series or my own Crimson Clouds, a romance featuring a man who’s just retired and wants to become an artist to the dismay of his wife).
  • On a lighter note: You see the good side of things more easily than before. You’ve learned to appreciate the simple things in life and honest friendship – because now you trust your judgment and you know you’re not going to live forever. Carpe Diem! Catch the joy in each day and spread it around.
  • On a yet lighter note: Now you can buy those tight jeans, you’ve learned to control your weight (about time too!)

Photo credit: Baby Boomers haven, ThinkPanama.com

+++++++++++++++++++++++++++++++++++++++++++++++++++++
Cover Wars: Vote for your favorite book cover and don’t forget to vote mine, (grin) it’s “Crimson Clouds”.  Check it out here. They all look great (even if I really like mine)!
+++++++++++++++++++++++++++++++++++++++++++++++++++++

 

Enhanced by Zemanta

4 Comments

Filed under Baby Boomers